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 PEOPLE

A perfect match

Employee donations eligible for matching by Alaska
Posted January 10, 2002

Employees working to enhance the quality education in their communities will get a helping hand from Alaska Airlines with the launch of a new matching gift program.

Under the plan, cash contributions by full- and part-time employees to non-profit educational institutions and organizations will be matched by the company dollar-for-dollar up to $1,000 per employee, per year.

The program, budgeted at $50,000 per year, will not increase Alaska Airlines’ total annual corporate contributions. Instead, the matching gift program will redirect a portion of the airline’s existing cash contributions through employees.

"This provides an opportunity for the company to join with employees in furthering our long-standing commitment to improving the quality of life in the communities we serve," says Bill MacKay, vice president/public and government affairs.

Why focus on education? Although there are many worthy causes, "employee services researched other corporate matching gift programs and found that education was the area of greatest interest to the largest number of employees," says MacKay.

Under the new matching gift program:

  • Employees will be required to make a minimum gift of $50 to qualify for a company match.
  • Individual employees are limited to five requests per year.
  • No single educational institution may receive more than $5,000 per year.
  • The employee’s contribution must be a personal gift paid (not merely pledged) by cash, check or credit card.

With an annual budget of $50,000, employee requests will be honored on a first come basis. When the annual budgeted amount is reached, no additional employee requests will be accepted. However, employees may resubmit their request the following year, provided their contribution was made within the previous six months.

Both public and private schools in the United States, Mexico and Canada are eligible for the program. This includes grades K through 12 and institutions of higher learning, such as four-year colleges, vocational and technical schools. School district foundations, parent teacher associations (PTAs) and tax-exempt educational funds, such as the United Negro College Fund and the Independent College Funds of America, are also eligible for a matching gift.

Athletic teams, choirs, bands, drill teams, fraternities, sororities and alumni groups are among the education-related organizations that are not eligible for the program.

Completed forms should be sent to the school or educational institutions with the employee’s cash contribution. The school may then request a matching contribution from the company.

Completed requests are due by May 30 for distribution on June 30 and November 30 for distribution on December 31. Questions may be directed to Donna Hartman, corporate contributions administrator, co-mail SEAZP.


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